Market musings

Low-Cost Enterprise Tools to Make SMBs More Competitive

by Sasha Viasasha
February 21, 2018

Success breeds success. Customers want to know that they are dealing with a partner that’s thriving and growing. While many consumers say they support small business, they actually make purchases based on perceived value – familiar brands associated with the best quality at the lowest price. That usually adds up to a big win for larger enterprises over scrappy startups because the former can afford the most advanced tech and have the volume to negotiate for lower operating costs. In 2018, however, new low-cost tools can help small businesses rewrite that equation and compete on the global scale.

Take advantage of the following enterprise-grade tools, priced to promote small business owners. 

1. Talent acquisition portals

Hiring has traditionally been a huge cost center for small business due to all the work involved in advertising for talent, interviewing, tracking candidates, managing hiring paperwork, etc. Small talent pools led to high turnover. Now software as a service (SaaS) providers can resolve the complexity of finding and hiring the best talent for a low monthly fee. You don’t need an HR department. You just need to reach the right talent with the right message and then digitize all the hiring paperwork into an easily searchable database.

2. Local numbers for remote work teams

To enter a new market, you used to have to pay for – at the very least – an office and a skeleton staff in that location. Now even the smallest startups can access prime markets with just a crew of contractors and local numbers. Instead of hiring employees, entrepreneurs can outsource sales or field service to freelancers in virtually any city or region around the world, then assign them local numbers using a virtual PBX system.

3. AI call greeters

When customers call, they want to know they are dealing with a professional company. They expect a normal business greeting and options to reach whoever they need at the moment. While big enterprises have gotten more sophisticated in upgrading their customer-facing tech, smaller companies have only be able to access phone trees that frustrate callers. That reality is coming to an end this year as prices tumble for advanced call AI and voice recognition tech. Leading virtual PBX platforms include access to AI attendants which can identify and respond in the caller’s language or dialect.

4. The clearest voice quality

Customers can tell the difference when the company they call has spotty phone service. Low-cost VoIP providers can impact customer perception of the company's quality due to latency, echoes or even dropped calls. Next generation VoIP known as HD Voice was designed to resolve quality issues like these, but it can only operate on 4G and higher phone services and compatible devices. A virtual PBX, deployed on your own existing mobile phones, delivers the most advanced HD Voice capabilities without the need for any additional hardware or IT resources. Customers gain rock solid voice quality and you gain room on your network to run whatever software you need without worrying about how it will affect the quality of your VoIP. 

5. A mobile phone system that evolves

Professionals can't afford to answer every call or they will never get their work done. On the other hand, customers don't want to leave messages because they so rarely get a call back. If the business doesn't pick up, the customer often just bounces to a competitor without a word. The solution is an intelligent phone system that can rings call groups until someone answers or routes to different employees at various times throughout the day. If the caller has to leave a message, searchable voice-to-text translation lets you know how important the call is and what to research before you call back. Audio clipping lets you save and share a piece of the call with whoever needs it most. You can't afford to get stuck with a phone system that doesn't adapt and grow with your business, deploying new technology as it becomes available. 

The scalability engine for global startups

Spoke Phone was built specifically to help small businesses grow at their own rate. You don't have to invest thousands of dollars just to get a professional phone system. Agile companies need the liquidity and flexibility of OpEx over CapEx.

You can secure all the most important features of a on-premise PBX or a hosted VoIP provider, without spending all of your development funds. Spoke Phone gives you the option to add a host of local numbers anywhere in the world, the freedom to transfer calls to team members, and the data to find out who called when and whether anyone on your team followed up. Your AI assistant will be able to answer the phone when you can't and respond to the caller in their own language or dialect. 

Add or delete team members in an instant. While they are part of your company, you'll always have an up-to-date contact at your fingers. Spoke Phones smart directory keeps all your business contacts updated and at your fingertips. 

You'll also save the massive costs of hiring a IT team to install and maintain your phones. Download the app onto your mobile  and set it up in a matter of minutes. With Spoke Phone, your operation will be ready for the 100% mobile future of work. 

See how it all works by arranging your own interactive demo. Spoke is the smart virtual phone system for a growing business in a mobile world.