Market musings

What Does a Smart Business Phone System Look Like?

by Sasha Viasasha
December 28, 2017

Everything is getting smarter in 2018. You may have read about the near future of smart cities filled with smart homes where people drive smart cars that were safety tested by smart dummies. But what do people really mean when they use the word “smart”?

Smart tech includes the concepts of connectivity and programmability, but it’s more than that. PBX systems and SIP phones have had those essential qualities for decades and they are still not very smart.

To be smart, a device or system must be simple enough to be usable and complex enough to be useful. Smart = tech-enabled utility.

In the video below, Nelly Yusupova, founder of TechSpeak for Entrepreneurs, explained, “To qualify for ‘smart’ technology, there must be at least marginal human benefit. It must help us save time, be more productive…smart devices actually solve real problems.”


What does that mean for a business phone system? 

A smart business phone system must do more than shuffle around phone calls. It should strengthen connections among mobile workers and foster long-term business growth.

Calling should be as easy as talking

In the old world, people worked side-by-side in offices so that you could easy reach whoever you needed ASAP. You knew where they sat and when they were in the office, even if they were away from their desks at the moment. In the new world, the people you need to contact are in another time zone and may be spending most of their workday on the road. You will need a mobile contact that’s always up-to-date and you need to call without worrying about spending too much on international phone bills.

Answering the call should be a strategic choice

Interruptions kill productivity. That’s why so many people prefer the control of text or messaging. Yet the reality of business is that some phone calls have to take priority, like customer problems, operational emergencies and time-sensitive questions. A smart system should alert you who is calling and what they are calling about so you can quickly make the best decision.

If you miss the call, you should be able to see if someone else picked up or you need to schedule a callback. If you need to transfer the call, your smart business phone system should make it simple to route it to the right person or even a department in another city.

Voice quality should rival face-to-face

Two decades ago, Voice over IP (VoIP) shook up the business world with low-cost calling around the world. The drawback was unreliable call quality that degraded rapidly with spikes of traffic on the company network.

Today the next generation of VoIP applications – like HD Voice and VoLTE – are striving to achieve excellence sound quality. The technology infrastructure that supports VoIP is also evolving, with advances such as AI-enabled self-healing networks and faster 5G connections. A truly smart business phone system should adapt to the highest quality tech available on each end of the call to optimize sound quality.

A global business should feel like a local one

Spatial distance is intuitively understood by people. Your phone system should be at least that smart. It should auto-route local calls to the nearest geo-location before rolling to other offices. For outbound calls, you should be able to dial out using local numbers to make life easier for your prospects and business. Both are much more likely to answer a local call. This also protects the privacy and security of employees who want to call from their personal mobile phones but don't want to give out their private numbers. 

The scalability engine for global startups

Spoke Phone was built specifically to help small businesses grow at their own rate. You don't have to invest thousands of dollars just to get a professional phone system. Agile companies need the liquidity and flexibility of OpEx over CapEx.

You can secure all the most important features of a on-premise PBX or a hosted VoIP provider, without spending all of your development funds. Spoke Phone gives you the option to add a host of local numbers anywhere in the world, the freedom to transfer calls to team members, and the data to find out who called when and whether anyone on your team followed up. Your AI assistant will be able to answer the phone when you can't and respond to the caller in their own language or dialect. 

You'll sound like an enterprise long before you are ready to scale up into one. Add or delete team members in an instant. While they are part of your company, you'll always have an up-to-date contact at your fingers.

You'll also save the massive costs of hiring a IT team to install and maintain your phones. Download the app onto your mobile  and set it up in a matter of minutes. With Spoke Phone, your operation will be ready for the 100% mobile future of work. 

See how it all works by arranging your own interactive demo. Spoke is the smart virtual phone system for a mobile world.

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